Blog
Notes on building software
How projects are priced and run, what automation is actually worth, and what we have learned delivering it. Written by the people who did the work.
-
Four 100s on PageSpeed, and exactly what it took
Google PageSpeed Insights gives schtelbe.com 100 for performance, accessibility, best practices and SEO, on desktop and mobile. Here is every change that got it there.
-
AIO: optimising for the machines that answer the question
People increasingly ask an assistant rather than a search engine, and assistants pick sources differently. What that changes, where the ethical line sits, and what we did about it.
-
Security is a habit, not a tool
A working list of what to check if you are not technical, what to put in place if you are, and what we build into client projects so it is not a habit anyone has to remember.
-
The meeting trap
Booking a meeting solves the problem every time, which is exactly why it becomes a bottleneck. What we changed, and the rule that did most of the work.
-
Why we agree the price at step three, not step one
Most software quotes are an estimate of something nobody has looked at yet. We hold the number back until the analysis is done, and here is what that changes.
